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Overview of Expansion

The goal of FiA Expansion is to spread our mission as quickly as possible to areas all across the United States, while maintaining the strong habits, values and culture that make FiA so special.  Any chance you’ve heard one of these questions recently – or maybe even asked yourself one of these questions?

  1. Are you interested in getting together a group of like-minded women who work to make each other stronger in all areas of their lives?
  2. Do you enjoy the accomplishment felt when you push yourself and your body to a fit and healthier place while also encouraging others to do so?
  3. Do you enjoy the camaraderie of joining old and new friends to form common bonds that last beyond a workout class?
  4. Do you wish to share your positive attitude, optimism and faith in religion or humanity to uplift those around you?
  5. Are you active in F3 and want to share that outlet with your female friends and family? Click here to reach out and discuss how you can help.

Respond “yes” to one or more of the questions? Then, you might be interested in becoming a FiA Regional Leader. If FiA is not yet in your area and you are interested in starting a group, please click here for more details.

If you are in an area near an existing workout location, take a chance and go check out one of the workouts. Meet the women in FiA. Take note of the workout and fellowship. You’ll have a chance to see what a workout typically looks like – from FNG’s to COT’s.

Through our growth and support from each AO to the Nation as a whole, we are #BetterTogether.


Why so structured? Can’t we just do this?

First and foremost, we encourage every woman everywhere to get up tomorrow morning, grab a friend or two, get outside and work hard no matter where you live! You don’t need to wait on FiA to do that, but you do need to wait on FiA to officially launch a branded FiA location.

When we officially launch a FiA workout, we view it as a promise: a promise that there will always be a workout at that site, at that time – without fail – with a group of women who will help the PAX get stronger. Showing up for the first time is the hardest step, and we’re committed to making sure that that first step isn’t the last one.

FiA isn’t in my city. How do I get an expansion site going here?

Moving to a new city is similar to launching a new local workout (as described below).

  • A single point of contact (POC) has volunteered to coordinate with the FiA Nation Expansion Team, acts as a Regional Leader for the launch, administration and organization of the new region. We ask that potential regions have ladies who have collectively attended at least ONE workout in nearby regions. Let’s make sure this is a fit for your community!
  • The local POC has a list of emails of at least 30 women who have committed to coming to the workout at the date, time, and location identified. If possible, start building this list right away!
  • Review the FiA Nation website to get to know our community of women and we’re all about with your list of 30+ women.
  • Email with the email addresses of women who need to be on the Prospective FNG (Friendly New Girl) List.
  • Upon contacting the Expansion Team, you will learn more about our launch process, expectations and timing.
I’m in an existing FiA region. How can we launch a FiA workout in my neighborhood?

New workouts are officially launched when the following criteria are met:

  • You contact your regional leader to discuss the opportunity for a new AO within the region.
  • A woman has volunteered to be the workout “point of contact” to work with the regional lead for administrative issues and planning.
  • At least three Qs or workout leaders who have Q’d workouts elsewhere have volunteered to be part of the regular Q schedule. This is to ensure that there is always a Q, even if someone is sick, injured or out of town. The show must go on!
  • There’s a firm and specific date, time and location that’s a good fit for the workout style.
  • A soft launch has been run for at least 2-3 weeks to confirm interest and work out the kinks (sometimes you find out a problem with the location only after working out there once or twice). 
Why do we need 3-4 Qs? I’m ready to lead and can totally do this.

Even if someone is sick, injured or out of town, the FiA show must go on! That’s hard to do with just one Q. Remember: a scheduled FiA workout is a promise. Besides, our peer-led workouts are intentionally designed grow more leaders! Successful growth includes spreading the role of Q to as many women as possible.

Why do we need 30 women to demonstrate interest? Why not 10 or 12?

If 30 want to come, odds are that some of them will occasionally miss for travel, kids, illness, beauty sleeping, or any number of other of valid or slightly-less-than-valid reasons. 

With 30, you know that even if a lot of people miss, you’ll still have enough for a strong workout. Also, we have learned that there’s something about 30-ish women that signals critical mass. Less than that, and a workout can fade away.  A lot more than that, and you’re probably already thinking about splitting the workout and feeling pretty excited about the strong turn out! The more, the merrier! We highly encourage you to get more than 30 PAX. Think you can beat our record for the biggest launch workout?! We’ve had more than 60 PAX show up at a launch.

Isn’t FiA just F3 for women? Can the guys just get us started?

F3 and FiA are different organizations, and men and women have different needs. FiA is not just F3 for women. Perfect example:  Nike and Adidas both have similar athletic focuses, present similar products and structures, but Nike would never open an Adidas store or vice verse!  Like F3, our workouts are outside, peer-led and free. In addition, men shouldn’t be attending or leading workouts — only helping out and supporting. When we launch into cities where F3 doesn’t have a presence, we’ll do the same for them.

If your husband, friend or loved one is involved in F3 and offers to launch a new region, please click here. We have a well-established launch process and would love to connect directly with you, as a potential regional leader, to discuss the details to get things started.  We’ve had success with F3 spreading the word and gaining interest in FiA from their females friends, family and co-workers, introducing them to the FiA Nation Expansion team to kick off the launch process.

We are so excited to connect with you and talk with you about how you can help bring FiA to your region!